AI Literacy & Readiness Checklist

for Marketing Teams

Answer a few quick questions and we'll recommend

the right training pathway for you.

Where is your organisation primarily based?

AI Region *

UK + EU customers / operations

Other / not sure

Do you have a clear policy governing the use of AI for marketing copy, content, and campaigns?

AI oversight in Marketing *

Yes, documented, enforced and reviewed

Policy exists but is informal or inconsistently applied

No clear policy or guidance

How confident are you that AI-generated marketing content avoids plagiarism or IP infringement?

AI plagiarism and IP *

Very confident - checks and controls in place

Some confidence - reliance on user judgement

Low confidence - no formal controls

How is brand tone, accuracy, and messaging protected when AI tools are used?

AI brand protection *

Formal brand guardrails and review processes

Partial guidance, inconsistent review

No defined brand protection controls

Are marketing teams trained on the risks and limitations of generative AI tools?

Gen AI in Marketing *

Yes, documented training provided

Ad-hoc informal awareness only

No training provided

Do you know where AI-generated content is published externally on behalf of the organisation?

AI-generated visibility *

Yes, full visibility

Partial visibility

No consolidated visibility

What's currently the biggest blocker to adopting AI effectively?

What outcome would help the most in the next 90 days?

AI 90-day priority *

Train staff to use AI safely and productively

Build an executive governance model

Create an AI policy + departmental playbooks (HR / legal / IT/Marketing)

Identify priority use cases and implement safely

Partner with a training platform / referral programme

Share your details and we will email you the results and details of how we can support you with your AI Literacy needs.

First Name *

Last Name *

Email *

Phone

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